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Optimised Images
Maximising User Experience and SEO Rankings with Optimised Images
Table of contents
Tips for optimising website images
π· Images are an important part of any website, but they can also slow down your site and hurt your search engine rankings if they're not optimised. Here are some tips for optimising your website's images:
Compress your images: large image files can slow down your website, cause frustration for users and negatively impact your SEO. Use online tools like online image compressors to reduce the file size of your images without sacrificing too much quality.
Use the "alt" and "title" attributes: Alt attributes are descriptions of your images that are read by screen readers and search engines. Using a descriptive image tag with relevant keywords (alt and title are also helpful attributes), you can improve accessibility and SEO for your website. The alt attribute provides alternative text for the image that will be displayed if the image cannot be loaded or if the user is using a screen reader. The alt text should be descriptive and include relevant keywords if possible. It should also accurately describe what the image is showing. The title attribute provides information about the image that will appear when the user hovers over the image. This can be helpful for providing context or additional information.
The alt and title attribute
<!-- Showing alt attribute and title attribute -->
<img src="https://example.com/images/my-image.jpg"
alt="Descriptive alt text for my image"
title="Optional title text for my image"
/>
Choose the right file type: When it comes to optimising images for SEO, the most important factors are file size and image relevance. In general, the best image format to use depends on the type of image you're using and how it will be displayed on your website.
Here are some general guidelines to follow:
Use JPEG format for photographs or complex images with a lot of colours and gradients. JPEGs use lossy compression, which means they can be compressed to a smaller file size without sacrificing too much image quality.
Use PNG format for images with simple graphics or transparency. PNGs use lossless compression, which means the image quality is preserved when the file is compressed.
Use SVG format for vector graphics or logos. SVGs are scalable and can be resized without losing quality. They are also small in file size, making them a good choice for mobile devices.
Ultimately, the best image format for SEO optimisation is one that strikes a balance between file size and image quality. By using the appropriate format and optimising your images for file size and relevance, you can improve the user experience on your website and boost your SEO rankings.
Do you have any other tips for optimising images on a website? Share them in the comments below! π¬
πThanks for reading! π π¨ π» If you found this post helpful, please like and share it with your network to help the search engine algorithm. π»π±π¬ Please leave comments, and ask questions. I'd love to hear from you in the comments and help in any way I can. π‘π€ Happy optimising! π